Car Buying Should Be Easy
Say Hello to Shopper Express — the way car buying should be.
Our process is designed around the way you want to buy. Buy 100% online or 100% in our state-of-the-art showroom, or somewhere in the middle.
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Welcome to Herson's Kia:
Your Neighborhood Dealership in Rockville, Maryland
15531 Frederick Rd, Rockville, MD 20855
Sales: (301) 340-3100 | Service: (301) 340-3100
The Herson’s Kia Difference: Serving Rockville and the Greater DC Area
Herson’s Kia in Rockville is built around one goal — making it easier to buy, service, and enjoy your vehicle. Our non-commissioned sales team is here to help you find what fits, not to upsell you. It’s an approach that puts your needs first, whether you’re visiting from Bethesda or shopping online. We’re proud to be a family-owned dealership that values transparency, efficiency, and customer relationships. Herson’s Has It — and we back that up every day.
New Kia Models and Pre-Owned Vehicles for Every Need
We offer a full range of new Kia vehicles — from compact cars and efficient hybrids to electric crossovers and third-row SUVs. Whether you’re searching for a fuel-saving daily driver, a versatile all-wheel-drive SUV, or a plug-in hybrid for your next commute, Herson’s Kia has something that fits your needs. Our pre-owned inventory includes a mix of carefully inspected vehicles, including Kia Certified Pre-Owned options backed by warranty coverage and inspection standards. If you’re comparing sedan options near Gaithersburg or looking for extra passenger and cargo space in Germantown, you’ll find practical, reliable choices ready for your driveway.
Service and Maintenance Backed by Kia-Certified Experts
Our service center is staffed by factory-trained technicians who know your Kia inside and out. From oil changes and tire rotations to diagnostics and repairs, we use genuine Kia parts and get the work done right. Drivers from Potomac and Chevy Chase count on us for consistent care and convenient scheduling — including online booking and express service options.
Start Your Experience at Herson’s Kia
We’re here to help you with every part of the ownership experience — from test drives to trade-ins, financing to service. Our dealership in Rockville serves customers from Silver Spring to Washington DC, and we’re always available online when it’s more convenient. Stop by Herson’s Kia or reach out today — we’ll make sure you get what you need, without the hassle.
